Sojern deploys Stellair AI screenshot service for campaign verification
Sojern has deployed Stellair's AI-powered screenshot service to automate campaign verification and QA across formats and devices. The system is designed to speed delivery to a 24-hour turnaround while giving advertisers consistent proof that placements ran as intended.
Why it matters: - Sojern's new workflow turns a manual AdOps task into an automated service for campaign proof, QA and reporting. - The setup is meant to reduce turnaround time while improving consistency, placement verification and client-ready output. - The service supports verification at scale across hundreds of requests and thousands of screenshots.
What happened: - Stellair announced that Sojern has deployed an AI-powered screenshot service built on Sidekick, Stellair's AI Campaign Manager. - The service captures, verifies and delivers campaign screenshots across display, native and video formats. - The workflow covers desktop, mobile and tablet. - The announced service-level objective is 24 hours for screenshot delivery.
The details: - Sidekick automates screenshot capture, placement verification and QA end to end. - The system checks requested placements against publisher inventory before delivery. - The workflow includes brand safety checks and negative keyword review. - The service supports campaign-specific sites, apps, devices, browsers, geographies, formats and placement types. - QA reviews placement accuracy, creative presentation, dimensions, device context and output consistency. - Sojern's operations team can focus more on strategy and client service as preparation, QA and reporting are automated. - Sojern is a RateGain company and an AI-powered marketing platform for travel and hospitality. - Sojern was founded in 2007 and is headquartered in San Francisco. - Sojern says it helps more than 13,000 hotels, destinations, attractions, airlines and cruise brands acquire and retain travelers. - For more information, visit Sojern's website.
Between the lines: - The case study points to a broader shift in ad operations, where verification work is increasingly handled by AI systems instead of manual review. - Stellair is positioning Sidekick as a campaign operations layer, not just a reporting tool. - The quote from Amit Relan, VP of Global Operations at Sojern, frames the change as both an efficiency gain and a client-transparency upgrade. - Stellair also says its goal is a future where every marketer has an AI Campaign Manager working alongside them.
What's next: - Stellair plans to keep expanding its vision for Sidekick as an AI Campaign Manager for marketers. - The company says Sidekick will continue to help teams focus on strategy and outcomes while the system handles campaign execution work. - The service may serve as a model for more automated verification and reporting workflows across ad operations.
The bottom line: - Sojern now has a faster, more scalable way to prove ads ran correctly, while Stellair gains a concrete example of Sidekick's AI automation in production.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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